Toronto Personal Branding Photography by Cristina Arce

You deserve brand imagery that makes YOU stand out.

Are you ready to be seen and take your brand to the NEXT LEVEL?

Go Beyond Just A Great Headshot

Featured Work

These are some of my favourite portraits from previous photography sessions.

Go beyond the plain headshots!.
I invest a great deal of up-front time to collaborate and develop a strategy focusing on the creation of images and lifestyle content to empower my client’s brand, incorporating their unique personality and style.  Visit my portfolio to see more Toronto personal branding photography and portraits.

The Artist
A multi-passionate creative with more than 20 years of experience

Hi there!  I am Cristina Arce, a portrait and personal branding photographer based in Toronto, Canada.  Photographing individuals and making them look their absolute best since 2001  🙂

My extensive background in visual communication began over 20 years ago when I graduated from University as a Graphic Designer.  And since then I have been creating visual solutions for professionals and businesses.  From fine-tuning brand messaging to create a visual representation of a brand’s story using graphic design, UX design, creative direction, and photography.  Helping them to thrive, connect, and to better communicate with their audience.

In 2016, my photography business began focusing on capturing women in every aspect of their lives, from maternity and boudoir to lifestyle personal branding and professional headshots, but more especially on women entrepreneurs who need gorgeous brand photography for their websites and social media.  I find so much joy in helping them create images that tell their story.


In 2021, after many years as a portrait photographer and graphic designer, I realized the need to bring together the worlds of brand development and visual brand communication.  Today, I do not only offer personal branding photography, but I specialize in taking a unique all-inclusive approach to the branding process which means you will have your own Personal Branding Specialist AND a Professional Photographer to guide and help you seamlessly bring your big vision to life!

Most branding photographers will only spend one hour taking your photographs and that’s it.  I will share with you my extensive knowledge of both worlds. Together we will distill your big ideas down to an authentic brand story, walk through your visual brand identity and all your creative needs, and will create the personal branding photography that will perfectly represent you and your business.

You have a BIG VISION

Building a polished brand that attracts your dream client is not an easy task. Whether you are building a new brand from scratch, or elevating an existing one, trying to brand solo can feel a lot less like a branding process and a lot more like an identity crisis. From countless colour palettes to dissecting the difference between a sans and a serif, the decisions are endless and can feel overwhelming.

At Cristina Photography, we bring together the worlds of brand development and visual brand communication.

I specialize in Toronto Personal Branding Photography taking a unique all-inclusive approach to the branding process which means, together we will distill your big ideas down to an authentic brand story, walk through and identify all your visual creative needs, and will create the personal branding photography that will perfectly represent you and your business.

Are you ready to stop staring at a blank content calendar with no fresh images to post?

I hear so many business owners struggling to fill their content calendar simply because they don’t feel confident with their branding images, or they are tired of reusing the same headshots over and over again.  If you are at that point in your business, let’s collaborate and bring your vision to life!

Toronto Personal Branding Photography by Cristina Arce

First Impressions are a BIG DEAL!

Whether you need personal branding, creative portraiture, fashion & lifestyle imagery, or all of the above, I can help you creating custom photographs that make it easy to tell your story!


How Can I Help You?



If you are looking to elevate your brand, you need the all-inclusive personal branding package.

From concept to social media-ready content, I will help you plan and produce imagery that captures the heart and soul of your business.  This is not a 20-min mini photoshoot where your photographer will show up and start snapping.  We will take the time to really get to know you and your brand.  Together we will discover your one-of-a-kind gifts, what sparks your brand, your why and business values, and will explore the language of visual storytelling to create unique and personal images.

My approach to brand photography is strategic, collaborative, and streamlined from start-to-finish.


Tell your brand’s story with great custom creative visual solutions that will out-perform your competition!



I accept commissioned photography work. Either headshots, personal branding, commercial product, or photoshoots on location, I will create a one-of-a-kind photo experience for you and your team. I’ve helped hundreds of professionals create their best portraits and personal branding photography for their offices, websites, digital marketing, and social media.

*Please Note: I only book limited clients per month to give you all of the 1-on-1 attention you deserve.


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